Harnessing the Power of the Mobile Wallet: 3 Reasons Why Museums & Attractions are Switching to Digital Membership

Today’s guest blogger is Cuseum, an online platform for museum visitor engagement. The world around us has been undergoing a radical digital transformation right before our eyes. Technology has changed

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Smart Marketing

Have you ever said or heard someone say, “Let me put my marketing hat on for this project”? While speaking with our clients, I hear many questions and concerns regarding

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A Successful Plan – How to Clarify Your Vision and Get Your Team on Board

When planning exhibits, a lack of direction can be confusing and stressful. It might lengthen the time it takes to bring a project to life, or even stop it in

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The Typewriter Exhibit

A few months ago, an article was shared with me about an exhibit that cost almost nothing. The article showed me that it is not about the price tag, but

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A Week in the Life of an Installer

How often do people get to say that they swapped jobs with a coworker? Chances are that there are not a whole lot of opportunities to switch for a day—the

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Molly’s Musings

I have always wanted to change the world. No really! In 8th grade I went to a leadership camp where at the end of a week they had us write

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AAM Reflections

In the video, Betty and Danielle reflect on the AAM conference. There were many business-related topics at this year’s conference. Betty heard many interesting changes in the language and the

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Look to Your Zest, See to Your Gusto

In a coaching session, Jason told me he wishes he was better at writing. Me too! It’s something I’ve encouraged him to work on improving. I decided to loan him

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Why Are Conferences Important?

As Betty and Danielle are getting ready to attend a conference next week, many questions regarding conferences have emerged. Why are conferences important? Who attends conferences? What do you do

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A Guide to TSI in Louisiana

In honor of the upcoming American Alliance of Museum’s (AAM) Annual Meeting & MuseumExpo in New Orleans, Louisiana let’s take a look at past work Taylor Studios has done in

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